"How we transformed a hotel into a music experience park."
Client:
Radisson Hotel Group
Location:
Radisson Blu Frankfurt
Production period:
25 - 28 April, 2023
Target:
Hotel Guests
For the second occasion, we had the privilege of joining forces with the Radisson Blu in Frankfurt to bring music to life. Instead of a film production, this time it should be a real, intimate, interactive experience for the visitors of the hotel during the time period of the Prolight+Sound 2023.
To this end, we visited the Radisson Blu in Frankfurt to determine the decisive points of contact for visitors when they visit the hotel. The first impression is of course conveyed through the lobby, followed by cozy rooms and a delicious breakfast buffet. Another highlight is the spa area of the house to relax from a demanding day.
Our idea was to add another emotional dimension to this areas of the hotel through music, similar to a movie soundtrack. To do that, we composed suitable tracks that could be played by the guests without any musical knowledge using our Music App. Photos of each environment served as the visual interface. The inventory seen in it (e.g. swimming pool, lamps, plants, etc.) was linked with sounds that we had previously recorded. With its harmonic combination of water drops, natural sounds or meditative tunes, visitors were immersed in an inspiring soundscape.
In the breakfast area we have also erected an interactive installation that allows guests not only to eat fruits and vegetables but also to produce sounds with them. During the breakfast, our talented DJane set the perfect ambience with her melodic electronic tracks, eliciting delighted reactions from the guests. The joyful tunes proved to be a refreshing welcome for all! This unique experience was enthusiastically received by the guests and elicited a lot of positive feedback on social media.
Here you can explore the various custom-made presets of our music app, designed to create a unique and immersive experience in each of the hotel's environments.
